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When Google’s search app featured a voice recognition tool, consumers were intrigued by the possibility of initiating the software with just their voice. In 2011, Apple released the first version of Siri, and iPhone users appreciated the ability of their mobile device to act as some sort of virtual assistant. While it was limited in what it can do, Siri allowed users to not just use the phone’s search engine through voice, but it was also able to call or send a message to other people, open other apps, access the calendar, and more.
The hotel industry is rarely the first one to adopt the latest in technology. However, several companies have already begun exploring the use of voice technology and smart speakers in their rooms.
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Customers appreciate the convenience that a centralized control panel offers. But with voice technology, they can control the lights and thermostat, use the television, make phone calls to order room service, and operate other room features by just speaking. Voice technology can also act as an automated concierge, so that customer queries can be addressed efficiently.
However, this kind of technology also brings about several risks and challenges such as security and privacy concerns. But hoteliers can enact several measures that can circumvent these problems and assure customers that their rights would not be infringed upon.
John Jefferis is a multi-awarded hotelier who is renowned for his hands-on approach in managing his businesses. Follow this Twitter page for more discussions about the industry.
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